Blueberries

We are planting blueberries this year. I have never grown blueberries. In fact, as a kid we rarely had blueberries: they simply did not appear in the markets very often (back then they needed a colder climate). We would read about people in the East who ate blueberries on their "flapjacks." We ate pancakes and put strawberries on them. Or waffles. But always strawberries, or blackberries, if we were to go gathering.

So, naturally, I know nearly nothing about blueberry cultivation. We have a couple of cultivars that require a minimum of chill hours and are supposed to be consistant, high-quality producers.

My question, for any of you who know a thing or two about blueberries is this: is there an ideal way to grow them to maximize yield? A certain way to train the bush on a trellis or should I just shoot for nice round bushes?